MAD films have been an executive producer of TV commercials and feature films for the past 32 years. We have a legacy of over 1500 TV commercials, 3 TV series, and 11 Feature Films, including the National Award-winning films 'Paa' & 'MOM.' With a strong commercial and technical understanding of the film production value chain, MAD Films has a demonstrable track record of maintaining both creative and commercial balance in this industry.
MAD Films has been ranked # 1 several times and in the top five for a decade by Brand Equity per their annual polls conducted amongst marketing and advertising professionals. We are the first production house to bring an international panel of directors to the Indian Ad Industry. We continue to carry the reputation of being the go-to production house, a reputation built over the years, offering creatives and business heads the peace of being in the hands of a reliable production partner capable of taking on challenging and complex projects.
We are the only production house in India to own a state-of-the-art equipment rental division in-house housing everyday basics, including lighting & grips, to high-end specialized gear like the Scorpio Arm, Telescopic cranes, Remote Heads, and the 100K Softsun.